Skrei 360

Come with to the stormy waters outside the northern coast of Norway. A heritage tale about the labour that goes into fishing these waters. We follow brothers Kurt and Trond. This campaign was to spread knowledge about the king of cod, skrei. Available in ten languages.

Developed together with communication agency Narva who developed the PR plan. We developed branded VR headsets and sent out to opinion makers in the ten different countries together with a PR kit.


Voice of the Year at Stockholm Sound Awards (Swedish version)


Norwegian Seafood Council.




Team members

Martin Edström – Director, Producer, Editor, Writer

Fredrik Edström – Director, Producer, Editor, Writer